Surveys have revealed that early sexual involvement makes teenagers vulnerable to pregnancy, multiple relationships, reproductive and sexual health problems that largely derail young lives while scarring them psychologically and emotionally.

Medical studies have also revealed that early sex leads to serious reproductive health problems especially if entails a teen pregnancy or STD or both.  Often teenagers tend to leave a STD untreated either because they are unable to recognize these symptoms or are too embarrassed to seek medical treatment.  At least one cancer i.e. cervical cancer has been linked to early sex and multiple sexual partners.

Advocates for Youth (A4Y) wished to heighten awareness on the dangers that accompany early sex and encourage both moral and sexual responsibility in delaying sexual debut by promoting the concept that “Later is Safer”.